Business consultants have been around a long time. Business coaches are relatively new. They take very different approaches.
- Business consultants
are problem solvers. Their underlying message is, “I’m
smarter than you are. I’ll tell you what’s wrong with
your business and how to fix it.”
- Business coaches
are people developers. They don’t tell their clients what
to do; they ask questions. Their message is, “You’re
smart. I’ll be a mirror to help you look inside yourself,
so you can not only solve this problem, but increase your capacity
to successfully manage all areas of your life.”
- Business consultants
typically focus on maximizing profitability.
- Business coaches
typically focus on maximizing potential.
- Business consultants
help their clients succeed in their jobs.
- Business coaches
help their clients succeed in their lives.
- Business consultants
help their clients catch fish, so they can eat a meal.
- Business coaches
help their clients learn how to fish, so they will never go hungry.